Is it just me or is Jeremie’s voice all over radio these days?
Jeremie hosts the Y-Lounge every night, one of the most popular shows on Accra’s most popular youth radio station YFM. She’s pretty damn good at it too, especially if yo!yo! music is your thing. I’m too old. My sister jokes that when YFM claims to be the station ‘for the young and young-at-heart’ I fall into the latter category: ouch!
It’s Jeremie’s voiceovers that I’m a little tired of though.
I work at a radio station so the radio is always on, and barely an hour goes by when Jeremie’s not-quite-and-yet-somehow-just-maybe-(or-not)-authentic American (?) voice jumps out of a speaker somewhere, trying to persuade me to buy something, do something or go somewhere. I think she’s the official female voice for Tigo but besides that, she has either inspired an army of clones or she’s winning a small war to corner the female voiceover market.
Don’t get me wrong: I admire her work ethic. I even like her personally: we had a nice little verbal spar the other day when her colleague/my friend Ms. Naa called me on-air to ask whether Jazmine Sullivan or Keri Hilson is the better artist. I dig Keri but I figured Jazmine takes it. More diversity and she doesn’t get accused of being Rihanna all the time. Listeners agreed with Jeremie though so Keri took it, which was always going to happen: kids will vote for straightforward R&B over new soul music everytime. Anyway, as I was saying, I like the lady but I can only take Jeremie’s voice in small doses. Way too much energy and, like I said, I’m way too old.
Diversity’s always good: could someone give the girl some competition already?